Secret Benefits Review

Secret Benefits logo

Secret Benefits is a sugar daddy/sugar baby dating website. It was founded in 2015 and has been going strong for the past five years. This platform is one of the most popular in its niche and receives great reviews from real sugar daddies and sugar babies. Looking at different sources and review sites, Secret Benefits regularly makes the top of the list of best unconventional dating sites.

The website’s homepage states that this “where generous men meet attractive women.” This tells visitors that most of the interactions here are between sugar daddies and sugar babies. In other words, if you’re a young guy looking for a sugar mama, then you’ll probably be out of luck.

Before people get into a tizzy about this dynamic, it’s not always a matter of a young woman taking advantage of a lonely, older man. There are many cases in which the relationship is mutually beneficial. The more mature partner offers mentorship and life advice in addition to a weekly spending allowance. The younger partner provides much-needed companionship and a newfound element of fun for the more mature person.

That said, there are definitely times when this relationship can go sour, but each partnership is unique in its parameters and how long it lasts. Regardless, Secret Benefits is a place where people who are seeking this kind of relationship can meet without feeling judged. It’s as easy as joining the site, talking to other members about what you’re seeking, and setting up an encounter.

Membership Statistics

Total members1,000,000+
Members in the U.S.700,000
Active weekly members100,000

Gender Disparity


Age Ranges



Some resources say that Secret Benefits has over one million members. An estimated 700,000 of them are in the United States. However, it’s not clear where the other members hail from. Given that the company is based in Cyprus, it’s safe to say there is probably a client base there, too. Either way, the platform sees about 100,000 active weekly members, so it’s a popular and busy site.

If you’re a woman, then you’ll have a field day going through all of the guys on the site. There are plenty of eager sugar daddies waiting to spend lavishly on a lucky sugar baby. Men vastly outnumber women; about 80% of the clientele are men.

As far as age ranges go, members in the 45-55+ age group are entirely men. Of the 11% of members who fall in the 18-24 category, 10% are women. Another 7% of women are in the 25-34 group and 3% are in the 35-44 age group.

While similar sites may have sugar mommies, it looks like at least 98% of the relationships on here are between sugar daddies and younger women.

Creating A Profile

Secret Benefits offers a free sign-up process. To get started, simply choose your gender and then enter your email address and a unique password. Create a username for your profile, then select your city, body type, ethnicity, and enter your age. Then, click the green “Join Now” button.

After this, you’ll have to upload six photos of yourself. This is a bit excessive, considering that many dating sites like this don’t even require a profile photo. This could be the site’s way of deterring fake profiles, so uploading all these photos can be seen as a positive. Also, it can help members connect more because they can put a face to the username. So many other dating sites have picture-less profiles, which can stall the process of finding a match. If people are serious about finding someone, they’ll upload a photo!

Speaking of photos, individuals can keep “Secret Albums” on their profile. Other members must request to see these pictures, and the owners can grant or deny access depending on who they like. These hidden photos are often racy and are meant to be a teaser for potential matches. Women are most likely to have naughty secret photos, although nudity is prohibited on the site.

In another attempt to deter fakes and scammers, the platform asks members to complete a verification process. This isn’t required to use the site, but those who do it will get a green verification badge on their profiles, which may make them more appealing. The verification process involves sharing a photo of yourself holding a piece of paper that says your username. Your face must be in the picture. A benefit of having a verified profile is that you get priority customer support, should you need it. That said, it’s not clear what “priority” support means, but it probably gets you a response sooner rather than later.

Another cool feature of Secret Benefits is that you can add a video to your profile. Maybe you’re good at sports or you have a lavish homestead you’d like to show off. This is your chance to post a video of it.

Using the Site

Once you log in, you may start to get match recommendations right away. These are usually suggestions that point to profiles in your immediate area. You can also use the search filters to narrow down the result to your liking.

Secret Benefits also has a blog with articles written by the team. Topics include dating tips, safety guidelines, and information about the sugar daddy/sugar baby lifestyle. The platform also holds regular contests where sugar babies can win financial backing from the business’ sugar daddies. This adds an interactive element to the site.

To entice more people to use Secret Benefits, the site has a review page where interested individuals can read through customer feedback. The platform has a five out of five-star rating, but this is only based on seven reviews, so take it with a grain of salt.

It’s worth noting that there is no wealth verification on the site. Other sugar daddy/sugar baby websites have a feature where the wealthy men can list their income or have a badge that verifies them as a millionaire. There’s no such feature on Secret Benefits.

Finding A Match

All of the search filters are free to use. Members receive unlimited search results, providing there are matches within their specifications.

When you visit someone’s profile, you can see whether they are currently online or not. Also, if their photos are hidden, then you won’t be able to view them. You can request to see their Secret Album, but that doesn’t mean they’ll say yes.

As you browse through profiles, you’ll notice that most people aren’t afraid to state what they want and why they’re on the site. That kind of refreshing honesty is what keeps people coming back to Secret Benefits.

Where Secret Benefits gets tricky is when it’s time to message other members. You will have to “unlock” this feature by purchasing 10 credits. Fortunately, you only have to pay the 10 credits once for each member, so if you find someone you like, you can keep chatting without shelling out more money. Once you unlock the messaging feature, you can see the location on that person’s profile.

The main idea behind messaging another member is to try to meet up in person. The site encourages real, honest relationships, so it prefers that members keep online chit-chat to a minimum and instead seek to communicate with each other in person. That said, chat topics are up to you and the individual you’re talking to. The only information you can’t share is bank details!

If you’re having trouble finding a match, then you might want to consider highlighting your profile. This is a paid feature that you can use your credits for. It will place your profile at the top of the search results, thereby increasing your chances of attracting someone on the site.


The overall user interface on Secret Benefits is clear and polished. There’s not a whole lot going on, but that’s probably for the best. There aren’t any annoying distractions that could take away from the experience. Even using the messaging feature, members can get a step-by-step walkthrough to ensure they use it correctly.

There is also a mobile-optimized version of Secret Benefits. While not an app, this version is customized to fit a phone screen or tablet. This way, it’s easier to chat with sugar daddies/sugar babies while on the go. Plus, it’s free to use.

The team is somewhat accessible, with a presence on Facebook, Instagram, and Twitter @secretbenefitsofficial. Moreover, there is a “Contact Us” link at the bottom of the website. Clicking this will take you to a page where you can fill out a request ticket with your question or concern. You’ll have to include your email and message, too. The site claims that it has a 24/7 customer support team, but the only means of contacting them is through an online request ticket, which isn’t exactly speedy.

The address listed on the Terms of Service is BASEF LTD, Riga Feraiou, 9, LIZANTIA COURT, Flat/Office 310, Agioi Omologites, 1087, Nicosia, Cyprus. The associated email address is


There is also a code of conduct that clients must adhere to when messaging others and posting content on the site. For instance, spamming and trolling is not permitted, and users must be at least 18 years old. Other violations include copyrighted photos, misleading information, and obscene/offensive content, including racist and sexist remarks or images. That said, the website does not take any responsibility for what its members post.

The Privacy Policy states that the website has permission to access members’ account information and anything they share with the site. Much of this personal information is used to improve the service and for marketing purposes.

Some people might not like that they have to indicate their city upon signing up, but it’s the most efficient way to ensure they get matched with nearby members.


The pricing on Secret Benefits is interesting. Rather than buying a full subscription package, users pay only for the premium features that they want to use. This has downsides and advantages. On the one hand, it ensures that people don’t pay for features that they’re not using. However, buying things “a la carte” can add up quickly and might make things more expensive in the long run.

There are three credits packages. A hundred credits cost $59 ($0.59 each); 500 credits is $169.00 ($0.34 each); and 1,000 credits cost $289 ($0.29 each). Clients can pay by credit card, and the discreet billing shows up as or CCBill Base Ltd on bank statements. There’s a Credit History page that you can access from the dashboard to help you keep track of how many you’ve spent.

The nice thing about buying credits is that you’re truly paying only for the things that you use. Consider the 100-credit package. Since messaging someone costs a one-time fee of 10 credits, this grants you access to 10 different matches. Also, your purchase doesn’t auto-renew, which is a huge positive. So many online dating sites automatically enroll subscribers into auto-renew, so they often get charged for an account they’re no longer using.






$59 – $289

Upload Photos/Videos



Search Filters



View Profiles



See Hidden Photos






Highlight Profile




How do I cancel my subscription?

You can cancel your subscription by going to the “Contact Us” page and filling out a request ticket. Include a message stating that you want to cancel and remove your account.

Are there photo guidelines on Secret Benefits?

Yes. while some members like to draw attention by showing off their bodies and assets, there is a strict no-nudity policy. Users who violate this code of conduct may be subject to having their account terminated.

Will purchased credits expire?

No. You can wait to use your purchased credits for as long as you’d like, providing that you don’t delete your account.

Is there a way to hide my profile?

Yes, in the profile settings menu. Just remember that you can’t actively search for members while your profile is hidden.

Is there a free trial?

No, but it’s completely free to sign up.

How do I report another member?

Go to that person’s profile page and click the three-dot icon. From there, select “Report” from the drop-down menu and choose a reason why you’re reporting them.